Sports sponsoring

Motor sports

From Formula 1, touring cars through to hydrogen-powered racing cars: it's hard to imagine the world's race tracks without BWT and the colour pink today.
BWT im Motorsport BWT im Motorsport

BWT in motor sports

Motor Sports

Pink - the colour of motor racing

Especially in motorsport, the color PINK can no longer be overlooked. In the top class of motorsport – Formula 1 – the BWT branding remains a fixed component.

From the 2022 season onwards, the Alpine F1 Team and BWT will be going down the same road and enter a new era as the BWT Alpine F1 Team. The strategic, long-term partnership makes it possible to use the iconic pink BWT branding to spread the message of sustainability and social responsibility around the world, leveraging the shared global platforms of Formula 1 and the automotive industry. The pink color symbolizes BWT's mission to "Change the World – sip by sip"

Formula racing

Formula 1

BWT and Alpine consistently pursuing the joint mission of providing water in perfect quality straight out of the tap for everyone - everywhere. The Formula 1 company Alpine, which finished 4th place in the overall world Team-Championship last year and its two drivers Esteban Ocon and Pierre Gasly are fully commited to BWT's water treatment concept. Both companies share the motivation to drive change, to achieve success and to spread the important message - 'Change the World - sip by sip'.
BWT Alpine Gasly

Lechner Racing

The Lechner Racing Team has recorded countless victories in recent years. This includes the triple victory with the Driver and Rookie Champion as well as Team Champion in 2022. BWT has been the proud title sponsor of the BWT Lechner Racing racing team since 2018.
Lechner Racing

DTM

As the official water partner of DTM, we are committed to bringing sustainability to the racetracks of the International DTM Championship. True to the mission “Change the World – sip by sip”, we are working together on a sustainable, strategic concept for motorsports.
DTM cars

Hydrogen-​powered racing car

FORZE Hydrogen Elec­tric Racing

FORZE is a team of students at the Delft Univer­sity of Tech­nology who have succeeded in building the first hydrogen-​​​​​powered racing car in the world. BWT-Fumatech- is committed as a partner by being a silver sponsor.

Driver sponsoring

Douwe Dedecker

An essential part of any sport is and remains the work with young talent. That is why BWT is also committed to the young motorsports athletes. Douwe Dedecker - the respected kart driver is well on the way to realizing his dream as a motor sportsman or Formula 1 racing driver.
Douwe racing car

More BWT sports