BWT Welcomes You to Explore the Future of Water Technology

"Welcome to BWT's Pearlwater City" greets visitors above the expansive Welcome Area, where BWT’s world of innovation unfolds. With a dynamic presence at ISH in Frankfurt—the industry’s most significant event for sanitary, heating, and air-​conditioning technologies—BWT's 1,500 square meter exhibition stand showcases cutting-​​edge water innovations, paired with inviting hospitality and framed by vibrant PINK neon lights.

“For BWT, ISH is the most important event in the global water industry,” says Andreas Weißenbacher, CEO of BWT Group. “We’re excited to present our world-​​first innovations on this global stage and immerse ourselves in the future of water technology with professionals from around the world. This future has a name: One Pipe Power Pearlwater. It’s a game-​changing technology that offers the softest and tastiest mineralized water from a single pipe—revolutionizing water treatment as we know it. We’re confident that our new products and unique stand concept will inspire customers and empower them to become pioneers in water treatment and sanitary technology.”

BWT has achieved the unthinkable: delivering both the softest tastiest mineralized Pearlwater from just one pipe. One Pipe Power Pearlwater provides the perfect balance of water softness and taste, making it a world-​​first innovation that’s set to transform the industry. Drinking water professionals can now offer their customers water with the best taste and exceptional quality, all from a single tap.

BWT invites drinking water professionals, architects, builders, hotel developers, planners, and installers to immerse themselves in the benefits of One Pipe Power Pearlwater. Visitors can experience a sensory journey: enjoy the unique taste of mineralized Pearlwater at the BWT Pearlwater Bar, explore interactive stations that highlight the advantages of soft, pearl-​​like water for health, enjoyment, and savings, and discover the design and convenience of the Pearlwater Mineralizer kitchen set, powered by Mixxo Pro, in the BWT Pearlwater Apartment.

Pearlwater City offers a colorful, vibrant exploration of water technology in a world framed by pink innovation. Upon entering the expansive Welcome Center, guests can explore Pearlwater City Square, the heart of the exhibit, surrounded by the two-​story PerlaMAXX Revolution Building, the Water Innovation Center, the International District, the Pearls Arena, and the stylish Pearlwater Bistro. 

Spanning over 1,500 square meters, the area is designed for easy navigation, guided by a creative City Pocket Guide. The BWT Event App ensures seamless access to event details, including participation in the Pearlwater Hero Challenge, exciting presentations in the Pearls Arena, and other special experiences throughout the event.

The striking PerlaMAXX Revolution Building, with its impressive product presentations, is the first thing that catches the eye. Guests can explore BWT's world innovation, One Pipe Power Pearlwater, and learn how to offer their customers the softest, tastiest mineralized water from a single pipe. BWT will also showcase a range of water dispenser solutions in the "Best Water Hotel Room" and offer insights into the future of the hotel and top-​tier restaurant industries. 

The Water Innovation Center highlights BWT's expertise in domestic, building, and industrial technology. This section focuses on the silent heroes of water treatment systems used in cities, hospitals, schools, sports facilities, museums, hotels, and restaurants – often hidden from view but crucial for reliable, pure water. BWT's membrane experts, Fumatech and Fumega, will also be on display. 

The International District of Pearlwater City targets global markets outside the DACH region, showcasing BWT's international reach and products. The Pearls Arena invites guests to attend presentations, lectures, and product demonstrations of world-​​first innovations.