Sports sponsoring

BWT in winter sports

With regard to the tradition-rich world of winter sports, BWT's main presence is in alpine and nordic skiing.

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BWT in winter sports

Winter sports

Pink - the colour of winter sports

We have been part of winter sports since 2017. Whether on the start numbers of the athletes or on the boards on the steepest downhill courses in the world - no one in alpine skiing can get past our BWT Pink. In addition to the Swiss Ski Team, we also support the US Ski Team and the races in Killington (USA) and Beaver Creek (USA). We regularly celebrate great successes on the ski jumping and ski flying hills of this world.

Alpine skiing

Hahnenkamm Race in Kitzbühel

Since 1931, the Hahnenkamm Race in Kitzbühel has been one of the most famous World Cup races in Alpine sports and the Streif is considered the most spectacular ski run in the world with jumps of up to 80 metres. BWT supplies the legendary KitzRaceClub with the best magnesium mineralized water and the Streif shines in bright pink.

Swiss Ski

Since 1904, the Swiss Ski Association Swiss-Ski has formed the umbrella of Swiss winter sports and relys on our support since the winter of 2018/19. In addition to bibs for races in Switzerland, perimeter advertising and bottle sponsorship for top Swiss athletes, we are Swiss-Ski's official water partner.

Interview Beat Feuz

He is currently the best downhill skier in the world: Beat Feuz. Beat Feuz is also the best downhill skier of the last season. In Lenzerheide in March 2021, he received the small crystal globe for winning the downhill World Cup for the second time in a row.
We spoke to him last year about goals and plans, as well as his role as a family man.

Hahnenkamm Race in Kitzbühel

Swiss Ski

Interview Beat Feuz

Hahnenkamm Race in Kitzbühel

Ski jumping

Dawid Kubacki

Dawid Kubacki is the new star in the ski jumping sky, at the latest after his triumph at the Four Hills Tournament 2019/20. The World Champion from Poland is also on the road to success thanks to BWT, both in sporting and social terms.

BWT Ski Jumping

BWT is the official ski jumping producer and thus supplier of selected top ski jumping athletes. Besides the World Cup leader (2022/23) Norwegian Granerud, BWT is also equipment sponsor for Polish athletes like Kubacki and Zyla as well as the former Four Hills Tournament winner (2021/22) Kobayashi and lot of more.

Ryoyu Kobayashi

Four Hills Tournament Winner and Overall World Cup Winner 2019: The Japanese Ryoyu Kobayashi has revolutionized ski jumping with his spectacular flying style. Among them: the jumping skis branded with the BWT logo.

Dawid Kubacki

BWT Ski Jumping

Ryoyu Kobayashi

Dawid Kubacki

BWT Distance Award

Meter by meter - drop by drop - let's change the world together!

The BWT Distance Award counts all distances (meters) of the current season achieved in the competition jumps and in the individual competitions. Every 18.000 meters a well is built for the inhabitants of Gambia.

To the current score

Another successful four-hills tournament 2021

Ice hockey

Swiss Ice Hockey Cup

Since the 2017/18 season, BWT has sponsored the Swiss Ice Hockey Cup (SIHC). An involvement with ice has long existed as BWT Aqua AT systems deliver the water for producing the required optimal ice quality at numerous Swiss ice hockey stadiums. BWT also supplies the teams with bottled and mineralized tap water. Moreover, the BWT logo decorates rink-side hoardings and players' equipment.

Sports sponsoring